MARKETING INSIGHT AND STRATEGY - QUALITATIVE AND QUANTITATIVE STUDY - INNOVATING MARKET RESEARCH
Our vision :
your success, our mission.
We are marketing experts, committed to the total success of our customers. Using qualitative, quantitative and innovative methods, we conduct market research in France and abroad to provide you with relevant, actionable insights.
Faced with the challenges of the health crisis, we have adapted our practices with distance and hybrid approaches, to maintain high-quality collaboration.
Innovation at the heart of our approach
We integrate neuroscience into our analyses: NLP, hypnosis, EMDR, design thinking, semiotics, emotional measurements (eye-tracking, heart rate, sweating, facial coding) for an in-depth understanding of human decisions.
A solid international network
Isabelle Fabry, CEO and Esomar’s French co-representative, along with Renault’s Céline Astruc and Sanofi’s Jennifer Picard, provides global reach and logistical know-how for international studies.
Our commitment to your winning strategy:
– Simplicity and relevance : A clear strategy adapted to your context.
– Listening and diagnosis : A precise diagnosis for tailor-made solutions.
– On time and on budget : We honor our commitments.
– Operational answers : practical insights for immediate action.
– Human support : Always there for you, with a call or a question.
Your success is our priority, and proximity is part of our DNA.
YOUR PROJECT = OUR PRIORITY
Our Team
Isabelle Fabry
CEO
Marketing Research Director
Research Manager Partner
Marketing Research Director
Research Manager Partner
Bertrand Le Bris
Communication and Marketing
Gaelle Theillaud
Graphic Identity & Web Design
Mary Ossard
Qualitative Studies Consultant
Marika Gouliere
Qualitative Studies Consultant
Nadia Perrin
Statistical data
Alexandre lamy
Financial direction
In active support
on a daily basis
- The team of BtoC, BtoB and Medical recruiters.
- IT and AI technicians, online and offline.
- Simultaneous translators.
- The 130 countries of the Esomar network making it possible to duplicate research throughout the world.
- IT and AI technicians, online and offline.
- Simultaneous translators.
- The 130 countries of the Esomar network making it possible to duplicate research throughout the world.
OUR CLIENTS
They got us trust
ACTFUTURE AND ESOMAR
Who is Esomar Esomar?
ESOMAR is a global reference community for research and insights professionals, connecting over 40,000 experts in 130 countries. With 5,000 individual members and over 500 corporate members in 2024, ESOMAR promotes ethics, innovation and knowledge sharing in market research, social research and opinion polling.
Founded in 1948, ESOMAR supports its members by defending the quality and reliability of research worldwide. As co-representative of ESOMAR France with Ketty Faivre from SNCF, Isabelle Fabry reinforces the global reach of our projects, ensuring you access to best practices and a solid professional network.
This affiliation with ESOMAR guarantees that our actions are in line with the most rigorous international standards, providing a framework of trust for companies looking to set up or expand abroad.
– Our objective > A winning marketing strategy.
– We listen to you > Needs analysis.
– We offer you a tailor-made solution > Clear answer.
– We keep to our commitment > Timing and budget.
– We provide you with clear answers > Actions to be taken.
– We’re with you > to help you get up and running.